Sr. Associate- Brand, PR and Influencer - contract
Company: WunderLand Group
Location: Union
Posted on: June 19, 2022
Job Description:
WunderLand Group is partnered with Buy Buy Baby in their search
for a Sr. Associate- Brand, PR and Influencer to join their
team.This is a contract position, approx. 5-6 months in length, 40
hours per week and will require to be onsite 3 days per week in
their Union, NJ office.If you meet the qualifications below, please
apply today.
- Position: Sr. Associate- Brand, PR and Influencer
- Hire type: contract
- Hours: Monday- Friday, 40 hours per week
- Location: Union, NJ- some remote (2 days remote / 3 days
onsite)
- Duration: asap- November 30th, 2022
- Pay: up to $50ph / w2WHAT YOU'LL BE DOING: Seeking a Senior
Associate Brand Manager who will develop, execute and measure
integrated brand marketing campaigns and media strategies that puts
our buybuy BABY customer first.Daily Responsibilities: --- Creates
and aligns the business to a customer-inspired, data-driven
marketing strategy and plan that drives the transformation of the
buybuy BABY brand.--- Clearly communicates and inspires the
marketing organization and wider enterprise with transformational
plans for buybuy BABY.--- Execute communication strategies that
support brand priorities, products, campaigns, events, supplier
partners, providers, and corporate initiatives such as: loyalty,
registry, seasonal moments.--- Work with content partners to
develop incredible and impactful content that our customers will
love.--- Provides thought leadership to identify new, innovative
and digital-first ways to connect brands to all relevant customer
segments.--- Partners with Integrated Marketing, channel owners and
operational teams in upfront campaign and channel planning.--- Work
seamlessly with agency with internal/external partners including
PR, creative, influencer and social.--- Works tightly with public
relations by helping to manage the relationship with an external
agency for earned media brand awareness, press mentions, and brand
engagement.--- Leads external influencer partners for influencer
marketing strategy; goal setting and success criteria for evergreen
and product/campaign-specific executions; includes vetting
influencers and celebrities for brand alignment.--- Manages brief,
feedback, and creative development process in partnership with
creative teams, external agencies and internal partners on key
brand initiatives.--- Helps drive and execute a digital-first
content strategy and calendar for the brand to ensure focus on big
business bets and relevancy during seasonal and cultural
moments.--- Ensures brand consistency across all touchpoints. QA
all assets for marketing priorities & accuracy; ensure brand
consistency across channels; last line of defense in proofing
stage.--- Works with project managers in optimizing processes and
timelines to ensure on-time delivery for successful creative
execution and delivery.--- Other brand projects and initiatives as
needed.Qualifications:--- 3-5 years' experience in brand
marketing/communications with proven results.--- Deeply familiar
with how best to leverage influencers and working with an agency to
help brief and select the right influencers to fit the strategy.---
Strong attention to detail--- A sense of urgency to move "at the
speed of retail" and the skills to progress the work---
Demonstrated ability to work in ambiguous situations and across
organizational boundaries, building cross-functional relationships
and advocating for brand outcomes.--- Have strong thought
leadership skills coupled with excellent collaboration---
Experience with managing internal/external creative/media
agencies.--- Strong understanding of social media, influencer
marketing, partnerships and public relations.--- Thorough
understanding of digital strategy, social platforms, and content
creation.--- Strong written and verbal presentation skills.---
Aptitude for thinking analytically, with a results-driven mindset
to assess the success of marketing efforts.--- Keen awareness of
process and what needs to happen to effectively manage many moving
parts of equal importance under tight deadlines.--- Passionate
self-starter, decisive and able to move with speed to implement
ideas.--- Excellent judgment and decision-making skills--- Strong
creativity and drive for testing new ideas--- Bachelor's Degree in
business, marketing, communications, public relations or a related
field working with or across multiple marketing channels.NEXT
STEPS: We will reach out to qualified candidates for this position,
but may not be able to get back to everyone based on volume. That
said, we will keep you in mind for other relevant positions, as
well!WunderLand Group is the destination for digital, marketing,
and creative talent. We deliver on our promise to provide companies
with in-demand, highly-qualified talent for contract and full-time
positions. WunderLand Group invests time to understand our clients'
business and resource challenges and connects them with exceptional
talent in today's fast-paced digital, marketing, and creative
landscape.The industry has verified WunderLand Group's reputation
for loyalty and quality through numerous awards and recognitions,
most recently the Best of Staffing - Client Award and Talent
Award.It is our practice not to discriminate against any employee
or applicant because of sex, race, color, age, national origin,
religion, gender identity or expression, sexual orientation or
sexual preference, pregnancy or maternity, genetic information,
marital status, disability, veteran status, or any other basis
protected by applicable federal, state or local law. If you have a
disability or handicap and would like us to accommodate you in any
reasonable way, please inform your recruiter so that we can discuss
the appropriate alternatives available.Please visit
www.wunderlandgroup.com to view available jobs and register with us
or for more information.502340
Keywords: WunderLand Group, Union , Sr. Associate- Brand, PR and Influencer - contract, Advertising , Union, New Jersey
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