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Sr. Associate- Brand, PR and Influencer - contract

Company: WunderLand Group
Location: Union
Posted on: June 19, 2022

Job Description:

WunderLand Group is partnered with Buy Buy Baby in their search for a Sr. Associate- Brand, PR and Influencer to join their team.This is a contract position, approx. 5-6 months in length, 40 hours per week and will require to be onsite 3 days per week in their Union, NJ office.If you meet the qualifications below, please apply today.

  • Position: Sr. Associate- Brand, PR and Influencer
  • Hire type: contract
  • Hours: Monday- Friday, 40 hours per week
  • Location: Union, NJ- some remote (2 days remote / 3 days onsite)
  • Duration: asap- November 30th, 2022
  • Pay: up to $50ph / w2WHAT YOU'LL BE DOING: Seeking a Senior Associate Brand Manager who will develop, execute and measure integrated brand marketing campaigns and media strategies that puts our buybuy BABY customer first.Daily Responsibilities: --- Creates and aligns the business to a customer-inspired, data-driven marketing strategy and plan that drives the transformation of the buybuy BABY brand.--- Clearly communicates and inspires the marketing organization and wider enterprise with transformational plans for buybuy BABY.--- Execute communication strategies that support brand priorities, products, campaigns, events, supplier partners, providers, and corporate initiatives such as: loyalty, registry, seasonal moments.--- Work with content partners to develop incredible and impactful content that our customers will love.--- Provides thought leadership to identify new, innovative and digital-first ways to connect brands to all relevant customer segments.--- Partners with Integrated Marketing, channel owners and operational teams in upfront campaign and channel planning.--- Work seamlessly with agency with internal/external partners including PR, creative, influencer and social.--- Works tightly with public relations by helping to manage the relationship with an external agency for earned media brand awareness, press mentions, and brand engagement.--- Leads external influencer partners for influencer marketing strategy; goal setting and success criteria for evergreen and product/campaign-specific executions; includes vetting influencers and celebrities for brand alignment.--- Manages brief, feedback, and creative development process in partnership with creative teams, external agencies and internal partners on key brand initiatives.--- Helps drive and execute a digital-first content strategy and calendar for the brand to ensure focus on big business bets and relevancy during seasonal and cultural moments.--- Ensures brand consistency across all touchpoints. QA all assets for marketing priorities & accuracy; ensure brand consistency across channels; last line of defense in proofing stage.--- Works with project managers in optimizing processes and timelines to ensure on-time delivery for successful creative execution and delivery.--- Other brand projects and initiatives as needed.Qualifications:--- 3-5 years' experience in brand marketing/communications with proven results.--- Deeply familiar with how best to leverage influencers and working with an agency to help brief and select the right influencers to fit the strategy.--- Strong attention to detail--- A sense of urgency to move "at the speed of retail" and the skills to progress the work--- Demonstrated ability to work in ambiguous situations and across organizational boundaries, building cross-functional relationships and advocating for brand outcomes.--- Have strong thought leadership skills coupled with excellent collaboration--- Experience with managing internal/external creative/media agencies.--- Strong understanding of social media, influencer marketing, partnerships and public relations.--- Thorough understanding of digital strategy, social platforms, and content creation.--- Strong written and verbal presentation skills.--- Aptitude for thinking analytically, with a results-driven mindset to assess the success of marketing efforts.--- Keen awareness of process and what needs to happen to effectively manage many moving parts of equal importance under tight deadlines.--- Passionate self-starter, decisive and able to move with speed to implement ideas.--- Excellent judgment and decision-making skills--- Strong creativity and drive for testing new ideas--- Bachelor's Degree in business, marketing, communications, public relations or a related field working with or across multiple marketing channels.NEXT STEPS: We will reach out to qualified candidates for this position, but may not be able to get back to everyone based on volume. That said, we will keep you in mind for other relevant positions, as well!WunderLand Group is the destination for digital, marketing, and creative talent. We deliver on our promise to provide companies with in-demand, highly-qualified talent for contract and full-time positions. WunderLand Group invests time to understand our clients' business and resource challenges and connects them with exceptional talent in today's fast-paced digital, marketing, and creative landscape.The industry has verified WunderLand Group's reputation for loyalty and quality through numerous awards and recognitions, most recently the Best of Staffing - Client Award and Talent Award.It is our practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.Please visit www.wunderlandgroup.com to view available jobs and register with us or for more information.502340

Keywords: WunderLand Group, Union , Sr. Associate- Brand, PR and Influencer - contract, Advertising , Union, New Jersey

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