Director, Business Development - Advertiser (Entertainment)

Company: The Trade Desk, Inc.
Location: New York
Posted on: May 3, 2025

Job Description:

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers -- and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!What you'll be doing:

• Acquire, build, and cultivate relationships with senior leadership with some of our most strategic Entertainment clients
• Execute quality discovery process to equip new advertisers for success with TTD
• Work collaboratively with client services and with The Trade Desk trading team to onboard new brand advertisers
• Communicate the value of The Trade Desk media buying platform by walking through capabilities presentations and demonstrations of the product
• Take lead in responding to RFP's, leads, and new business inquiries including qualification & win strategy
• Prospect and negotiate net new MSAs, spend endeavors, and JBPs with global advertising brands
• Work closely with marketing and revenue teams to constantly optimize efforts relating to company-wide goals
• Identify and close strategic new business opportunities by understanding core client business needs
• Using knowledge of the market and competitors, identify and develop the company's unique selling propositions and differentiators
• Accurately manage and communicate net new business pipeline
• Mentor individuals in the organization with account responsibility
• Contribute to The Trade Desk culture by bringing your full selfWho you are:
• We are looking for a commercially savvy, senior sales individual to identify, grow, and nurture key clients. You'll need a proven track record of delivering results, building relationships, and collaborating with other teams as you'll be working with some of our most strategic global clients
• A proven track record in online advertising outbound sales
• Required category/Entertainment vertical experience, global experience is a benefit
• 10+ years of relevant sales experience
• Experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, or other online advertising role
• Existing relationships with decision makers at major agencies and advertisers
• Experience establishing longstanding, consultative client relationships
• Strong quantitative skills and negotiations ability, able to lead commercial negotiations for large global accounts
• Strong communication skills with an ability to speak with C-level clients
• Passion for owning a room, closing deals, and getting wins
• Ability to travel 1-2 times a month, depending on client needs
• Proven track record of exceeding revenue expectations in a highly collaborative natureNote: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave.
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Keywords: The Trade Desk, Inc., Union , Director, Business Development - Advertiser (Entertainment), Executive , New York, New Jersey