Digital Operations Specialist
Company: Hudson Group
Location: Union
Posted on: June 25, 2022
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Job Description:
Grow With Us!
Hudson is North America's leading travel retailer. For over 30
years, Hudson has met the needs and wants of travelers in more than
1,000 duty-free, duty-paid, and food & beverage stores. We could
not serve our customers, landlords, and partners in airports,
commuter terminals, hotels, and casinos without the continued
support of our greatest assets: our team members. We are dedicated
to hiring and training exceptional team members, who are committed
to serving the customer as the Traveler's Best Friend. We strive to
ensure we're fulfilling our team members' career potentials through
training, skills-development, and career pathways - as our team
members grow and succeed both personally and professionally, so
does Hudson.
This Ecommerce Specialist position is for you, if you would
enjoy:
Being responsible for the execution of local digital marketing
campaigns to generate traffic, the identification and coordination
of local promotions, and the enrichment and optimization of local
product descriptions in digital channels, to strategically grow
eCommerce in the US and Canada
Working closely with the VP, Digital Marketing & Operations to
develop strategies that will contribute to generate traffic and
online sales
Ecommerce Specialist Key Accountabilities:
Work with the VP, Digital Marketing & Operations and Global teams
to implement vision, roadmaps, and program backlog of the local
eCommerce strategy
Manage and grow the Reserve & Collect service offered to our
travelers
Strategically grow eCommerce ahead of the market in specific
location
Financial Analysis and Delivering against KPIs; review KPIs
daily/weekly and report back to region on results/learnings/tactics
to improve
Identify and coordinate local promotions and launch of new products
within the eCommerce area
Strategic Marketing; liaise between region category managers and
global digital team to develop tactics to drive conversion; liaise
with region marketing to align with global in-store campaigns
Tailor portfolio of opportunities in eCommerce to local market to
make it a platform for growth - including through partnerships with
brands and communication initiatives
Communication/Presentation; work with external (i.e. airport)
partners to develop campaigns to drive traffic
Work with global Product Owners and Product Managers to implement
the local digital strategy to improve traffic acquisition, sales
and conversion of the eCommerce site (incl A/B testing)
Commercial Mindset/Marketing Analysis; evaluate best sellers/most
searched items/brands to determine which items to highlight on
landing pages, will work as the liaison between global team and
local category managers to develop content
Enrich and optimize product local descriptions in digital
channels
Optimize end-to-end region-specific customer journeys by devising
new solutions, services, products, or propositions
Identify and implement new opportunities throughout the customer
journey to deliver high performing, agile customer interactions,
and touchpoints
Technical Communication; liaise with IT (local/global, SAP and
Global Digital IT) to identify ongoing technical issues with the
site and process and follow up to resolution
Ecommerce Specialist Required Qualifications:
Proven knowledge of standard concepts, practices, and procedures
within the retail and/ or travel industry (with a strong focus on
eCommerce)
Deep understanding of the dynamics of the local market
Experience working on an eCommerce operation with entrepreneurial
spirit
Deep understanding in all the commercial levers to drive
performance (range, price, experience, marketing)
Demonstrable experience coordinating marketing database, email,
social media, and/or display advertising campaigns
Display expertise in customer journey management, digital and
communications
Experience in working with UX/UI designers to define customer
experiences
Strong tech background
Commercial yet customer-first mindset with the ability to identify
customer needs
3-5 years of eCommerce operations experience
Be based out of our East Rutherford, New Jersey: Toronto: or
Vancouver location
Ecommerce Specialist Preferred Qualifications:
Strong background in digital marketing principles such as funnel
optimization UX, SEO & Landing Page optimization & experience in
running A/B tests for campaigns and deriving customer insights
Experience in Adobe tools (e.g., Magento, marketing tools) and
Google Analytics
*For immediate consideration, please include your resume.
Some of our company-offered benefits for you and your family
include:
Health & Well Being: Medical/Dental/Vision Insurance
Paid Time Off
Various Personal and Parental Leave Programs
Universal Life Insurance
Retirement Programs & Matching Employee Contributions: 401K &
RRSP
20% off Hudson Employee Discount
Employee Recognition & Anniversary Programs
Training, Development, and Growth Opportunities
Tuition Assistance & Scholarship Programs
For additional information on our benefits, please visit:
https://www.hudsongroup.com/careers/our-perks.
Depending on the location of the position, applicants must be
currently authorized to work in the United States or Canada for any
employer.
Hudson is an Equal Opportunity Employer of all qualified
individuals. All employment decisions are made without regard to
age, race, color, religion, sex, sexual orientation, national
origin, disability, military leave or veteran status, genetic
information, or any other status protected by applicable federal,
state or local law. We are committed to creating an inclusive
workplace in which we value diversity and unique experiences,
backgrounds and identities.
All offers are contingent upon successful completion and passing of
background checks, reference checks, and/or employment verification
results.
Note to staffing agencies: Please do not contact Hudson (including
the recruitment team or any hiring managers) regarding this
position with candidates. If assistance is needed in filling any
position for Hudson, a member of our recruiting team will reach out
directly.
#AF123QARequired
Keywords: Hudson Group, Union , Digital Operations Specialist, Other , Union, New Jersey
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