Precision Marketing PLO (Product Line Owner)
Company: Sanofi
Location: Morristown
Posted on: March 13, 2026
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Job Description:
Job Title: Precision Marketing PLO - Product Line Owner
Location: Cambridge, MA / Morristown, NJ About the Job: At Sanofi,
we are an innovative global healthcare company, driven by one
purpose: we chase the miracles of science to improve peoples lives.
Our team, across some 100 countries, is dedicated to transforming
the practice of medicine by turning the impossible into the
possible. We provide potentially life-changing treatment options
and life-saving vaccine protection to millions globally, while
placing sustainability and social responsibility at the center of
our ambitions. We are committed to delivering next-generation
healthcare that patients and customers need, leveraging data
insights and AI responsibly to move faster and smarter. Sanofi is
leading a global transformation in omnichannel marketing, one
powered by data, personalization, and precision. As part of this
transformation, we are seeking a visionary Precision Marketing PLO
(Product Line Owner) to shape the future of how we engage
customers, integrating innovative digital tools and technologies to
reimagine marketing. You will lead the design, build, and scaling
of our Next Gen Precision Marketing Ecosystem an AI-driven,
data-powered ecosystem that enable hyper-personalized engagement
with HCPs, payers and patients. Partner with cross-functional teams
(digital/data, medical, marketing, GTMC) to future-proof our
marketing model, ensuring personalization at scale, measurable
script lift, and competitive launch advantage. This isnt just
another marketing roleits the future-proof position for how well
commercialize drugs in 2030. Youll build the machine that turns
data into scripts, and marketers into growth scientists. Its the
beginning of an exciting journey! About Sanofi: Were an
R&D-driven, AI-powered biopharma company committed to improving
peoples lives and delivering compelling growth. Our deep
understanding of the immune system and innovative pipeline enables
us to invent medicines and vaccines that treat and protect millions
of people around the world. Together, we chase the miracles of
science to improve peoples lives. Main Responsibilities: 1.
Strategic Vision & Future Marketing Evolution Define and evangelize
the NorthStar vision for marketing transformation, articulating how
technology and precision tools will elevate customer experience and
drive measurable business outcomes. Serve as a thought leader on
the future of marketing, driving clarity around how digital tools
and emerging technologies can transform brand strategy, execution,
and measurement. Report to C-suite on ecosystem ROI (e.g., revenue
lift, etc.), enforcing the key message of high-impact,
culturally-resonated marketing experience. 2. Product Strategy &
Build Precision Marketing Ecosystem build Lead the strategy of next
generation precision marketing by influencing and leveraging e2e
digital capabilities, incl. data layer, AI layer, content layer,
activation layer, and Rx attribution layer spanning HCP, DTC, and
Payer engagement. Be accountable for bringing in tools for 3rd
party/media/social, e.g. media clean room, precision targeting,
configuration, measurements, etc. Own compliance-by-design
(HIPAA/GDPR, FDA 21 CFR Part 11) fully aligned with architect,
privacy and legal Make sure to incorporate the own-channel digital
marketing tools into the broader/future-oriented precision
marketing ecosystem with maximum synergy. Guide the evolution of
the marketers role through properly reinventing workflow, enable
tooling, ensuring upgraded standard, then ultimately ensuring
personalized reach as scale. 3. Cross-Functional Leadership Partner
with GTMC, Brand Marketing, and Digital teams to build and align on
interconnected Precision Marketing roadmaps. Clarify roles and
responsibilities across teams (digital, data, arch, medical,
franchise) to drive accountability and seamless collaboration on
shared initiatives. Collaborate with franchise and market teams to
strictly follow global strategy and priority, while balance
regional nuances to ensure consistent delivery and value
realization. 4. Product Delivery & Vendor Management Drive the
selection of precision marketing solutions (build vs. buy vs.
partnering), ensure deliveries are strictly prioritized to complete
on time, within budget, and deliver on KPIs. Manage partnership
strategy and execution with external partners (vendors, agencies,
analytics/AI providers) to enhance capabilities from time to time.
Oversee pilot programs and scale-up strategies for precision media,
data-driven content personalization, and journey orchestration. 5.
Innovation & Emerging Technology Stay ahead of marketing trends,
technology innovations, and customer engagement models to
future-proof Sanofis marketing approach. Champion the testing and
adoption of AI, data analytics, and real-time decisioning tools to
evolve marketing operations and media buying. About You: Required
Qualifications: Bachelors degree required, masters preferred,
ideally in Marketing, Business, Technology, or related field 8
years of experience in digital marketing, or marketing
transformation in a complex, matrixed environment. Excellent
communication and stakeholder management skills, with the ability
to bridge business and technical conversations. Proven track record
leading marketing strategy, personalization efforts, or precision
media initiatives in a global organization. Solid understanding of
modern digital marketing in real life and related technologies
(e.g., genAI content generation, MMX/MTA, journey orchestration,
CDPs, marketing automation, etc.). Preferred Qualifications:
Experience managing enterprise-wide digital or marketing
transformation programs. Knowledge of privacy and compliance
considerations in data-driven marketing in regulated environments.
Experience in the pharmaceutical, healthcare, or life sciences
industry What Sets You Apart: A visionary mindset with the ability
to turn ambiguity into strategy and action. Passion for reshaping
marketing through technology and data. Ability to influence and
drive alignment across cross-functional teams and senior
stakeholders. Agility in adapting to rapid technological changes
and market shifts. A global perspective with local insights,
understanding the nuances of the North American healthcare market.
Deep understanding of the intersection of brand strategy, customer
experience, and marketing technology. Commitment to ethical
leadership and maintaining the highest standards of integrity in
all aspects of work. Why Choose Us? Bring the miracles of science
to life alongside a supportive, future-focused team. Discover
endless opportunities to grow your talent and drive your career,
whether its through a promotion or lateral move, at home or
internationally. Enjoy a thoughtful, well-crafted rewards package
that recognizes your contribution and amplifies your impact. Take
good care of yourself and your family, with a wide range of health
and wellbeing benefits including high-quality healthcare,
prevention and wellness programs and at least 14 weeks
gender-neutral parental leave. Sanofi Inc. and its U.S. affiliates
are Equal Opportunity and Affirmative Action employers committed to
a culturally diverse workforce. All qualified applicants will
receive consideration for employment without regard to race; color;
creed; religion; national origin; age; ancestry; nationality;
marital, domestic partnership or civil union status; sex, gender,
gender identity or expression; affectional or sexual orientation;
disability; veteran or military status or liability for military
status; domestic violence victim status; atypical cellular or blood
trait; genetic information (including the refusal to submit to
genetic testing) or any other characteristic protected by law.
GD-SA LI-SA LI-Onsite vhd All compensation will be determined
commensurate with demonstrated experience. Employees may be
eligible to participate in Company employee benefit programs, and
additional benefits information can be found here.
Keywords: Sanofi, Union , Precision Marketing PLO (Product Line Owner), PR / Public Relations , Morristown, New Jersey
